For the last 7+ years, I have been a spokesperson. As a spokesperson I have to think constantly about my audience and the ways in which I want to connect with them. I have to think about my words, my message, my tone and the ways I deliver all of these things. I have really loved this role. Being a spokesperson for an organization with a very clear constituency and mission has not only given me purpose, it has made me feel accountable to others. I like this feeling. I cannot spout off, be judgmental or snarky, or attack others because of how that would diminish my credibility as a spokesperson with a message and a mission for which I am passionate about and want to see fulfilled.
And, after 7 years I have found somewhat of a split between the public me and the personal me, the me that does feel judgmental sometimes and doesn’t live her life on message. As the world changes and people are more and more interested in the personal lives of their leaders, in how we come to form opinions and reflect on our actions, and in some cases, what we eat for dinner, I have been nervous about being more public about who I am as a person and the risks that may bring for the organization I represent as a spokesperson.
As I’ve been writing this blog and getting feedback from my peers, allies and colleagues, this continues to be a question. What if someone is turned off by my personal self and therefore loses trust in the organiation I represent??? How are other leaders wading through this muck of personal/public in our new world of communications and constant connection???
Got some good examples for me? I’d love to see them.